Woods Christmas Gift

Can You Handle the Jandal?

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Define the Problem

We needed a way to let our clients know we were thinking of them, with a Christmas gift true to our own style.

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Design the Solution

An essential guide to the classic Kiwi summertime footwear (with complimentary jandals in your chosen size). The booklet includes jandal history fun facts, do’s and don’ts and a range of creative uses for this versatile footwear – all reflecting the overall idea ‘can you handle the jandal?’

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Deliver the Experience

The gift included a jandal repair kit, consisting of a WOODS branded bread tag to fix any annoying blowouts.

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Client

WOODS

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Deliverables

Identity and Visual Toolkit Signage

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Awards

2015 BeST Design Awards Finalist, Small Scale Identity Category

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W OR M?

We turned our W logo upside down to wish our clients a Merry Christmas.

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A Useful Guide

An user guide turned regular jandals into possibly the most thoughtful Christmas jandals ever.

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